Tomorrowland, one of the world's most iconic festivals, is set to celebrate its 20-year anniversary next year. To kick off this special anniversary, Tomorrowland will transform the historic venue of De Rode Hoed in Amsterdam into a magical Tomorrowland Expo from Wednesday, October 18, to Friday, October 20, during the Amsterdam Dance Event (ADE). This unique expo offers visitors a free and one-of-a-kind experience, allowing them to dive into a "Down Memory Lane" experience and explore Tomorrowland's history and evolution from its humble beginnings to a global phenomenon over the past two decades.
Visitors can get a special behind-the-scenes look at the creation and origin of the 2023 ‘Adscendo’ theme by Tomorrowland’s renowned creative team. The expo will also showcase novelties and innovations, including a Solo Vida Bar serving eccentric Tomorrowland cocktails and a Tomorrowland Store featuring the brand-new Happicon Collection. To mark the beginning of 20 years of uniting the world, Tomorrowland will launch the limited edition Happicon Capsule Collection during ADE, featuring a hoodie, t-shirt, and cap, available exclusively at the Tomorrowland Expo in Amsterdam and on store.tomorrowland.com for those quick enough to grab them.
Furthermore, on Friday, October 20, attendees can be part of the exclusive avant premiere of the highly anticipated Tomorrowland 2023 ‘Adscendo’ Aftermovie at the iconic Royal Theater Tuschinski. This event, organized during ADE, offers spectators a unique experience as they will be the first ones to relive the most magical moments of the festival’s 17th edition. Worldwide reservations for this special screening are open via aftermovie.tomorrowland.com, with all proceeds going directly to the Tomorrowland Foundation.
Over the past 20 years, Tomorrowland has become a global phenomenon that unites people from every corner of the world. The festival caters to all genres in electronic dance music, featuring hundreds of renowned artists performing across more than 16 different stages. Tomorrowland is known for bringing people together in one magical place, symbolizing the values of happiness, freedom, respect, diversity, and solidarity.
Images Credit: Tomorrowland Press